beer gogĀ·gles
noun informal
Refers to the influence of alcohol on one’s visual perception, whereby one is attracted to people who would not otherwise be appealing.

The Beer Goggles banner came about when Tickle.com needed a banner forĀ “Learn to Meet Chicks.com” – a “traffic funnel” site resembling a Men’s Lifestyle site where various “articles” linked out to various partner sites. I designed a cautionary banner that presented one of the darker facets of “meeting chicks.”